Title:- Chief Marketing Management (CMM ), Specialist
Location:- Franklin, TN 37067
Long Term Contract
zak (at) aeg-rc (dot) com
What skills does this position require?
Strong understanding of marketing principles and strategy. Very strong organization, communication, and analytical skills. Ability to create and manage complex spreadsheets (Excel) as well as create and deliver presentations. Must be a self-starter that can handle a fast paced environment.
Job Description
The position supports product launches, ongoing marketing activities and serves as the point of contact for questions and issues from employees in related functions. Reviews marketing support materials, handles promotional activities and coordinates the ordering and scheduling of pre-trial units. Creates and ensures the accuracy of vehicle window stickers. Develops and maintains monthly sales management reports. Contributes to building brand value and achieving enduring profitable growth.
Describe the principle, core primary tasks that a person in this position performs on a daily, weekly, monthly or annual basis?
Reviews and ensures accuracy of marketing communications materials including: dealer training materials, regional advertising, product brochures, television footage, web pages and others Works with advertising/communications agencies and employees in related functions to ensure consistency of messaging and product positioning in all advertising, marketing and merchandising materials as outlined in the product’s strategic brief. Responsible for the review of the final brochures, collateral material, dealer order guides and other marketing materials for product accuracy. Authors and ensures the accuracy of vehicle window stickers which list prices and information for prospective buyers on a vehicle's standard equipment, options, gasoline consumption, and environmental data. Verifies proper verbiage and content, accuracy of information, and legality through leading cross functional team meetings including legal, ProdT, VehOps, etc. Reviews promotions against concept and briefing statements for demographics and positioning. Coordinates events, including vehicle availability, signage, literature, and staffing. Communicates content, changes, and features of upcoming vehicle models to vendors and related departments. Works with vendors to determine trim mix and option packages for allocation. Verifies that pre-trial vehicles are product correct and coordinates use for advertising and promotion materials and media production Significant focus of the position is in creating and updating weekly, monthly, and ad hoc business performance measurement reports (including Hoshin Kanri). This includes pulling and merging data/information from a wide variety of sources for analysis and presentation. These systems include V-Pipe, Vin Pipe, Strategic Vision, PAI, Polk, PIN Explorer, DNA, Worksphere, DIMES, Annex, NMap, etc. Creates, updates, and approves requests for pre-trial units being loaned through the Annex system. Coordinates prototype vehicle availability and product evaluations and other various activities related to product line management for the marketing group.
In addition to marketing background, the position requires strong excel and anlytical skills. Either the resume or profile should reflect these skills.
Zak Ahmed
zak (at) aeg-rc (dot) com
AEG Resource Consulting
2050 Marconi Drive, Suite 300, Alpharetta, GA
Office: 770-495-7652 / 888-AEG-8808 x158
Direct: 678-666-2062
Location:- Franklin, TN 37067
Long Term Contract
zak (at) aeg-rc (dot) com
What skills does this position require?
Strong understanding of marketing principles and strategy. Very strong organization, communication, and analytical skills. Ability to create and manage complex spreadsheets (Excel) as well as create and deliver presentations. Must be a self-starter that can handle a fast paced environment.
Job Description
The position supports product launches, ongoing marketing activities and serves as the point of contact for questions and issues from employees in related functions. Reviews marketing support materials, handles promotional activities and coordinates the ordering and scheduling of pre-trial units. Creates and ensures the accuracy of vehicle window stickers. Develops and maintains monthly sales management reports. Contributes to building brand value and achieving enduring profitable growth.
Describe the principle, core primary tasks that a person in this position performs on a daily, weekly, monthly or annual basis?
Reviews and ensures accuracy of marketing communications materials including: dealer training materials, regional advertising, product brochures, television footage, web pages and others Works with advertising/communications agencies and employees in related functions to ensure consistency of messaging and product positioning in all advertising, marketing and merchandising materials as outlined in the product’s strategic brief. Responsible for the review of the final brochures, collateral material, dealer order guides and other marketing materials for product accuracy. Authors and ensures the accuracy of vehicle window stickers which list prices and information for prospective buyers on a vehicle's standard equipment, options, gasoline consumption, and environmental data. Verifies proper verbiage and content, accuracy of information, and legality through leading cross functional team meetings including legal, ProdT, VehOps, etc. Reviews promotions against concept and briefing statements for demographics and positioning. Coordinates events, including vehicle availability, signage, literature, and staffing. Communicates content, changes, and features of upcoming vehicle models to vendors and related departments. Works with vendors to determine trim mix and option packages for allocation. Verifies that pre-trial vehicles are product correct and coordinates use for advertising and promotion materials and media production Significant focus of the position is in creating and updating weekly, monthly, and ad hoc business performance measurement reports (including Hoshin Kanri). This includes pulling and merging data/information from a wide variety of sources for analysis and presentation. These systems include V-Pipe, Vin Pipe, Strategic Vision, PAI, Polk, PIN Explorer, DNA, Worksphere, DIMES, Annex, NMap, etc. Creates, updates, and approves requests for pre-trial units being loaned through the Annex system. Coordinates prototype vehicle availability and product evaluations and other various activities related to product line management for the marketing group.
In addition to marketing background, the position requires strong excel and anlytical skills. Either the resume or profile should reflect these skills.
Zak Ahmed
zak (at) aeg-rc (dot) com
AEG Resource Consulting
2050 Marconi Drive, Suite 300, Alpharetta, GA
Office: 770-495-7652 / 888-AEG-8808 x158
Direct: 678-666-2062